Transport congestion is a challenge for almost all major cities experiencing rapid growth; in turn, longer commutes have significant implications on social connectivity. As Australia’s fastest growing city, Melbourne experiences both transport congestion and social isolation as chronic stresses.
To address this, Resilient Melbourne asked: how might we reduce transport congestion while also making the experience of travelling more socially fulfilling? Citymart was proud to partner with Resilient Melbourne and the City of Melbourne’s Smart City Office to deliver this global innovation challenge, which sought creative, feasible proposals to address these dual issues.
The joint winners of the Resilient Melbourne Citymart Challenge, Freewheeler and Joinwheels, are both smartphone apps that encourage people to change how they travel. Freewheeler uses mobile technology to automatically track commutes and reward healthy travel choices. Joinwheels is a peer-to-peer e-hailing app that encourages like-minded passengers with similar routes and destinations to find and connect with co-travellers.
The challenge received more than 100 submissions from individuals and organisations across Australia and around the globe, including from the USA, India and Europe. Proposed solutions involved ridesharing, user insight, reward systems, social well-being zones located within public transport precincts, and innovation in transport technologies. Learn more about the winners here: goo.gl/C8RsWG.
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