Sustainable Development of Women Entrepreneurs through long term Business Development Services


Livelihood opportunities for Women through capacity development support

SUMMARY
In general, women are the most vulnerable segments of developing societies. Specially, for entrepreneurial women, in spite of good product knowledge, market uncertainties results in reduced incomes and number of days of employment. Consistent with the required market access and control are a range of intermediary problems of capacity facing women such as management, skill and productivity as well as access to credit and technology.

Thus, IRFT, through its services, would take up an initiative to underprivileged women of the city of Lavasa, to build their capacities for Sustainable Livelihood. 

Main Objective- Making women self reliant by empowering them for income generation through vocational training so that they can help their families and can live with self respect. 

Solution- 
Implementation would start with Base Line Survey, generating awareness, forming SHGs and Federation, providing extension services which ensure capacity development in holistic approach and Monitoring by systems like MIS.

Business Model- 
Market Intermediary 
Market Linkage 
Co-operative 
Service Subsidization 
Deep Procurement 

Major Impact-
Women get opportunity in entrepreneurship and community businesses thus, increasing income of the underprivileged sections of Lavasa city. 
Reducing inequality among the citizens of Lavasa city.
Development of an environmentally concerned community.

PROBLEM
In general, women are the most vulnerable segments of developing societies. This is because men have been considered in these societies to be the income earners – those who go out to work, while women’s work has been confined to the household.

Although, women have increasingly become important, economically to the household and have been recognized to be the contributors to the household economy, they lose the most when economic forces negatively affect livelihoods as their economic lives have been mainly subsistence-oriented – to fulfill basic needs.

On the other hand, for entrepreneurial women, in spite of good product knowledge, market uncertainties results in reduced incomes and number of days of employment. Consistent with the required market access and control are a range of intermediary problems of capacity facing women such as management, skill and productivity as well as access to credit and technology.
 

SOLUTION
'To build capacities for Sustainable Livelihood’ through IRFT's services to build the capacity and skills of underprivileged women of the city of Lavasa, in the areas of requirement. 
Objectives:
•Making women self reliant by empowering them for income generation through vocational training so that they can help their families and can live with self respect. 
•Raising the social status of women and protest against any such act damaging the same. 
•Supporting the rights of women to live with dignity and to support her welfare, security, health, education etc. so that they get equal status before law in society. 

Implementation Plan
1 Base Line Survey to identify Stakeholders and Community Resources
2. Awareness Generation about the Project 
3. Needs assesment for income generation activities
4. Formation of SHGs and Federation
5. Extension of Services:
- Need-based and customized trainings
- Market Research
-Product Development
- Branding
- Marketing and Building networks
- Developing Financial systems
- Patenting and Copyright
6. Monitoring and Evaluation- Developing MIS and systems for efficient functioning of the Project 
7. Impact Assessment
 

IMPACT ON ECONOMY
Formation of SHGs and Federations with an objective of generating livelihood sources.

Increasing the income of the underprivileged families

Tie up with various Lavasa Hotels for marketing and exposure to the eco-friendly products. This will ensure sustainable buying for producer groups.

Expose products into export marketing with the help of IRFT and Lavasa network

Having a robust MIS system in place insuring the transparency and increases the efficiency of monitoring of the project. Linking this MIS with the already existing IT monitoring Mechanisms giving it more exposure.

Using the available natural resources in and around the city, as raw materials reducing the raw material and transportation costs

Entrepreneur development training that ensures social and financial growth of the group members


IMPACT ON CULTURE
Increasing women’s participation in development of the city by making their economic participation visible to society and policy makers.

Developing leadership qualities and strengthening their skills to take decisions.

Building self confidence of women members ensuring community business participation.

Opening Adolescent Recreation and Health Centre with library, games, computer facilities as extension services. The centre would facilitate in formation of 'Youth Group'.

Organizing experience sharing and awareness workshops on various issues like Women Rights, Health, Education etc.

Organizing cultural and sports events for women and adolescents.

Federation office and production house to have a monument to unify the Citizen and build awareness about the regional history. 

IMPACT ON ECOLOGY
Developing Eco-friendly and Energy Conserving products, ensuring healthy livelihoods for individuals.

Developing gardens in Federation Office and Adolescent center

Training the members on:
- Kitchen gardens
- Segregation of waste
- Composting
- Using compost and other bio-friendly products for gardens. 
- Water conservation techniques
- Use of bio-cleaning agents for purify water
-Training to interested members in indoor and outdoor horticultural techniques and providing them employment in Corporate offices of Lavasa
- Disaster Management

Using the available natural resources in and around the city, as raw materials.

Working towards reducing waste generation and ultimately Zero-Waste operations of the federation.
 

IMPACT ON POLITICS
Involving local leaders in decision making and in all events

Involving communities and leaders self assessment and making plan of action

Spread awareness and facilitate the members to avail the facilities of existing Government schemes

Facilitating them to get Artisans Identity Card

Forming Grievance Redressal Committees providing platform to voice their issues.